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Most people think that entrepreneurs are inventors,
that they create one dream product to build their fortunes and sail into success-
But that’s just the start of a venture- Top brands don't just invent a product once-
They innovate nonstop to make life better for their customer with a “more perfect “ solution!
If you want to build a brand that stands the test of time, like Apple, Amazon, or Harley-Davidson, you don’t need to be the inventor as much as you need to create a culture that rewards innovation.
Steve Jobs is a prime example of creating industry-leading brands with the superpower of forming innovative teams.
His Apple team created 5 products that spawned 5 new industries in as many years. This was the product of the paradigm of (what I termed) Vision Driven Profit: Every team member acted on one cohesive vision within a culture that nurtured, celebrated, and incentivized innovation.
Leaders with a clear vision who create a culture of innovation is what’s missing in most businesses. This barrier to product excellence and individual excellence keeps companies competing rather than leading as the top Brand,
I teach entrepreneurs how to create high-performing teams that innovate to stay the #1 Brand like Apple.
It's all in my 12-week online Shakedown:
Uplevel Your Brand to Lead Your Industry...
Success is learnable. Reach for the top!
Coach Noel
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